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New Alamein Festival 2023
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{Industry} Entertaining, Destination Marketing
The Alamein Festival is an annual musical and entertainment event for concert-goers, sports enthusiasts, and show lovers that is held in Egypt’s vibrant Alamein City. We spearheaded the campaign "العالم علمين" (The World in Two), crafting three dynamic copies:
2023 Festival Master Campaign Campaign for renowned Magician “Cris Elmasry” 2024 Festival Master Campaign
Our creative strategy positioned the festival as a must-attend global experience, combining music, magic, and sports, while driving excitement and anticipation for future editions. Through bold storytelling, we brought the festival's energy to life, making it a standout on the entertainment calendar.
+ Creative development
+ Video production &
post production
+ Celebrity Endorsement
+Media planning &
buying
TAGS: Sustainability . Celebrity Endorsement . Repositioning
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cairo, Egypt
Dubai, Uae
riyadh, KSA